Jing Li

User Experience Research and Design
User Interface Development

About Me

Hi! Welcome to my website! I am currently seeking to pursue a PhD in the field of Human-Computer Interaction. My academic research interest is to probe into innovative educational technologies or systems that improve one or more aspects of learning outcomes and promote collaboration and creativity.

I am an advocate of educational equity, women for information technology, and technological innovation for education. My goal is to become a data-driven UX researcher.

I worked on various projects that utilized my user experience research and design skills. I collaborated with software engineering students and developed a math game for visually-impaired children. I also worked for multiple non-profit organizations as a webmaster and UX/UI designer.

I received a Master’s degree in educational innovation, technology, and entrepreneurship from the University of North Carolina at Chapel Hill, and a Bachelor's degree in English from Shanghai University of International Business and Economics. In 2020, I obtained the User Experience Research and Design Specialization Certificate from the University of Michigan.

Currently, I live in Austin Texas. I enjoy hiking, reading, and cooking in my free time. Right now I am working on a waffle recipe.
User Experience Research & Design 85%
User Interface Development 88%
Education Innoviation 95%
Serious Game Design 85%

Research Projects

User Experience Related Projects

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Plant Care App

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Plant Care App

A user experience research and design project

This is a user experience research and design project that aimed to provide a plant care application for beginners. This app provides users with customized gardening tips according to the home environment. The key functions include identifying a plant by name or photo, checking if a plant is recommended to grow in the user’s home environment condition, setting customizable reminders to take care of the plants regularly, etc.

View the Research Report

  • UX research, UX design, Data analysis

Project Owner: Jing Li

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Pokemon World

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Pokemon World

A Virtual Reality Game for temporary visual-spatial memory

This is a research project that utilized Virtual Reality technology for visual-spatial memory training among teenagers. Players are asked to walk/teleport around the world, kill the monster spider, and capture a pokemon.

In this project, I worked as the game designer and developer.

See a live demo

  • UX research, UX design

Project Owner: Jing Li

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Project BubbleMath

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Project BubbleMath

A math game for visually-impaired children

This is a serious game design and development project. I teamed up with students from the Computer Science Department in this project.

I worked as the game user interface and user experience designer.

Try the game

  • UX research, UX design

User Experience & Graphic Design:
Jing Li

Game Development:
Federico Menozzi

Game Development:
Deven Desai

Sound Development:
Ryan Court

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SCALE Website

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SCALE Website

An NGO website design and implementation project

The history of the Student Coalition for Action in Literacy Education (SCALE) begins with its founding in the fall of 1989 when two Carolina undergraduate tutors, Lisa Madry and Clay Thorp, joined forces to mobilize and support college students who wanted to address the literacy needs of this country.

SCALE has been at the core of a robust network of campus-based literacy programs that fully involve students and their learners.

This is a website redesign project. I collected web data using Google Analytics and conducted interviews with target users to form a user needs analysis report. The website was redesigned to improve the information searching and browsing experience.

Link to the website

  • UX research, UX design, Web development

Design & Development:
Jing Li

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Datamatters website

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Datamatters website

An NGO website design and implementation project

Data Matters™ is a week-long series of one and two-day courses aimed at students and professionals in business, research, and government. The short course series is sponsored by the Odum Institute for Research in Social Science at UNC-Chapel Hill, the National Consortium for Data Science, RENCI, and North Carolina State University.

This is an NGO website development project for Data Matters™ course promotion. The design and implementation are based on the target user interview results.

Link to the website

  • UX research, UX design, Web development

Design & Development:
Jing Li

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South BD Hub website

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South BD Hub website

An NGO website design and implementation project

The South Hub is part of a network of four regional Big Data Hubs, launched by the National Science Foundation and funded in part by host universities and other partners. Managed jointly by the Georgia Institute of Technology and the University of North Carolina at Chapel Hill, the South Hub serves 16 states and the District of Columbia—from Texas to Delaware—with more than 1000 members from universities, corporations, foundations, and cities committing their support.

This is an NGO website development project for South BD Hub. The UI of this website follows the standard template and I optimized the sitemap and content of this website for SEO improvement.

Link to the website

  • UX research, UX design, Web development

Design & Development:
Jing Li

Experience

Fields I have experience in

Learning Science

I have worked on multiple learning science projects focused on innovative educational technology designs.

User Data Analysis

I have professional experience in user data analysis for marketing and design purposes.

NGOs

I have worked on various NGOs projects that aim to address issues on education equity.

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